"Movers and Shakers” profiles the leaders, innovators and changemakers who shaped the Milwaukee area and beyond. Each segment highlights the stories of local visionaries who made a lasting impact. Discover the people who transformed the Milwaukee community, one groundbreaking idea at a time.
How Ole Evinrude Built One of America’s Most Famous Boat Brands
As a Norwegian immigrant, sailing ran deep in Ole Evinrude’s blood. Maybe it’s no surprise then that he would go on to invent the outboard motor as we know it today. Testing his breakthrough design on the rivers and lakes of Wisconsin, Evinrude’s ingenuity set the stage for a lasting legacy in boating. His son would later build on that foundation, taking the company to new heights and cementing the Evinrude name in American innovation.
Past Episodes
The Women Who Built Milwaukee Modernism — Then Were Pushed Aside
From Westlawn to the World Cup: How Jimmy Banks Changed Milwaukee Soccer
The Pulitzer Prize–winning novelist from Appleton, WI, sharpened her skills at the Milwaukee Journal
Upcoming Episodes
Wilbur and Ardie Halyard founded Columbia Savings and Loan, Wisconsin’s first Black-owned bank.
How William Rehnquist Went From Shorewood to the U.S. Supreme Court
How Ole Evinrude Built One of America’s Most Famous Boat Brands
