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Leadership Circle

Leadership Circle members believe deeply in the power of public media to transform our society.

Leadership Circle donors give generously to Milwaukee PBS and together, we impact society through the power of media. Our donors believe that extraordinary accomplishments require greater contributions, which come through cash gifts, transfers of stock, individual retirement account (IRA) distributions, donor advised funds, trusts, and family foundations.

Members of our Leadership Circle make a minimum investment of $2,000 or more every year. Your generous Leadership Circle gift enables Milwaukee PBS to develop new programs, employ cutting-edge technology and find innovative ways for Milwaukee PBS to better serve our community.

For more information on becoming a Leadership Circle member, contact Emmet Liston at or 414-297-8004.

Milwaukee PBS is a 501(c)(3) tax-exempt organization under section 501(c)(3) of the Internal Revenue Code.

Member Benefits Include:


There are a variety of ways to make a charitable gift, which may provide tax advantages for you. Please consult your advisors for your best giving option(s). Below are a few recommendations for consideration.

There are a variety of ways to make a charitable gift, which may provide tax advantages for you. Please consult your advisors for your best giving option(s). Below are a few recommendations for consideration.


A gift of cash is an easy way for you to make a gift to Milwaukee PBS. You can make an immediate impact on our mission and benefit from a charitable income tax deduction. Checks should be made out to Milwaukee PBS and mailed to:

Att Emmet Liston 
Milwaukee PBS 
1036 N 8th Street, 4th Floor 
Milwaukee, WI 53233

Through Donor-Advised Funds, you make irrevocable contributions to a fund you establish, often in your name or to honor a family member. The most typical charitable sponsors are community foundations and funds affiliated with financial service firms. You then claim a charitable deduction for income tax purposes and recommend that money be granted to Milwaukee PBS. These organizations work closely with us to fulfill your charitable goals. Please allow 2-3 months for your recommendation to be fulfilled by calendar year end.

Another option to match your philanthropic intent with Milwaukee PBS public media mission is to make a grant from your family foundation. A private family foundation by law must distribute a minimum of 5% of its assets yearly to charity. We often benefits from family foundations who give grants for general operations or to fund a specific content area or program. Milwaukee PBS works closely with family members and/or foundation appointed administrators to jointly fulfill the mission of donors and the Station.

At age 72, IRA owners are required by law to take mandatory minimum distributions. An increasingly popular way to make gifts tax-free, transfers to Milwaukee PBS must be made directly from the IRA or by writing a check from the IRA up to a $100,000 limit. Now that the IRA Charitable Rollover legislation is passed permanently, this enables donors to plan each year in advance. Please find a sample letter of instruction for your financial institution here.

Full Legal Name: Milwaukee PBS 
Federal Tax I.D. Number: 39-1341603

Stock Gifts
Gifts of stock or securities are a great way to support Milwaukee PBS. Please use the following information when transferring a gift:

DTC # 0547

Milwaukee PBS (Milwaukee PBS Fund) Robert W. Baird Account # 5235-8552

Donor name and Address

We request that transfer instructions include a donor’s name and address in order to attribute and acknowledge the individual supporting Milwaukee PBS. 

For more information, please call either:

Robert W. Baird

Emmet Liston
Milwaukee PBS

Benefits include:

  • Subscription to FINE TUNING programming magazine
  • Subscription to INSIDE STORY newsletter
  • Subscription to STORYLINES weekly email updates
  • 15% discount on purchases @
  • On-Demand access to thousands of hours of PBS programs, ready to stream on your television or favorite mobile device with Milwaukee PBS Passport. Learn more!


  • Invitations to exclusive screenings and station events
  • Complimentary parking for events held at the Milwaukee PBS studios
    Personalized service for your membership questions
  • Private guided tours of the Milwaukee PBS studios
  • On-air recognition of your support of Milwaukee PBS
  • Spotlight on-air recognition of your support of Milwaukee PBS (gifts of $10,000+)

Contact Us:

Emmet Liston
Director of Major & Planned Giving
Milwaukee PBS